Chinese Herbal Drinks

Mascot & Packaging Design

For a new series of Chinese herbal drinks, we created packaging and a cast of original mascots, Healy, Lovely, and Cylo, each embodying a different herb. Soft pastel gradients, delicate botanical illustrations, and bold Chinese calligraphy give every bottle a fresh, modern look that honors traditional wellness. The characters bring warmth and personality to a category that is often serious, making the range instantly approachable and collectible for younger consumers. Together with Tohu Boy and the soy milk line, the mascots form a cohesive brand world that scales across the whole portfolio. Want to give your product line a character people remember? Let’s create it.